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LUST is an on-the-go snack that redefines the typical ‘protein bar’. Enriched with Prebiotics, Collagen, B Vitamins, Vitamin D3, & 18 grams of Protein it is a functional bar that offers countless benefits to your health wellbeing, oh and it tastes amazing too.

So whether you're on-the-go, hitting the gym or relaxing at home, a LUST bar is always the ultimate go-to snack.Available in 5 decadent flavours, your vitamin, collagen and protein intake is all wrapped up in one, no fuss, functional bar.




18 grams of protein makes LUST the ultimate on-the-go #snackcessory that will fill you up and give you the energy you need to kick ass.


Calcium Caseinate is a slow digesting protein source that provides a steady release of amino acids that feed your muscles over a 12 hour period for optimal muscle recovery and growth. Slower digesting proteins are perfect for keeping you fuller for longer and avoiding nasty cravings!
A major benefit of Calcium Caseinate over Micellar Casein is that it’s virtually lactose free with less than 0.1% of lactose. Calcium Caseinate is also higher in protein than Micellar Casein and has lower levels of fat and carbohydrates.


Whey Protein Isolate contains all the essential amino acids - EAAs that are required for your body to repair and gain muscle after your workout.
Essential Amino Acids - EAAs cannot be produced in your body, need to be taken from foods and supplements. Which is why EAAs are very important role of your diet for repairing and building the lean muscles. Whey Protein Isolate (WPI) has very low on fat and carbohydrates, as well as less than 1% of lactose, can be digested easily for athletes with sensitive stomachs.


Milk Protein Isolate (MPI) is the substance obtained by the partial removal of sufficient non-protein constituents (lactose and minerals) from skim milk so that the finished dry product contains 90% or more protein by weight. Milk Protein Isolate contains a minimum of 90% protein. It contains very little fat (typically less than 3%), carbohydrates or lactose and can be used as a daily supplement for those who do not consume the recommended amount of protein in their diet or those who are lactose intolerant. Milk Protein Isolate has very high amino acid composition that makes it ideal for use in protein bars and meal replacement powders.


Collagen is the most abundant protein in the body and is responsible for skin elasticity, protection of organs in the body and providing structure to joints and tendons to hold them in place. It also boosts your metabolism and promotes gut health

Collagen is our body’s most vital building block and it makes 30% of the protein in our body, it helps us be healthy in so many ways that some of us aren’t even aware of. As we age our natural level of collagen in the body decreases. Thus, it is important to supplement this supply especially as one grows older. Also, some lifestyle choices and medical conditions can lead to low levels of collagen in the body. For instance, smoking, sun exposure, and unhealthy diets can lead to low levels of collagen in the body. Joint pain is a sign of low collagen levels in the body.


Prebiotics are types of dietary fiber that feed the friendly bacteria in your gut and essential for maintaining a healthy, happy gut. This helps the gut bacteria produce nutrients for your colon cells and leads to a healthier digestive system. Some of these nutrients include short-chain fatty acids like butyrate, acetate and propionate. These fatty acids can also be absorbed into the bloodstream and improve metabolic health nd are also great for strengthening your immune system and improving digestion.


Vitamin D keeps your immune system strong and can help regulate insulin levels and lower blood pressure. It contributes to overall health and keeps your energy levels up while being an overall mood enhancer.



Vitamin B5 is important for our bodies to properly use carbohydrates, proteins, and lipids and for healthy skin. Vitamin B5 is also involved in the creation of adrenal hormones and red blood cells. Once consumed, your body converts vitamin B5 into coenzyme A, a catalyst. This is crucial to the body in the production of energy. Vitamin B5 works together with other B vitamins in the ATP making process. This is important because ATP accelerates the cells in the body providing energy for you to operate your body on daily. Studies have shown that pantothenic acid can help your body maintain cholesterol levels and healthy levels of triglyceride.


Vitamin B12 assists in metabolizing protein and fat. As a bodybuilder, you need the amino acids from the protein metabolism to repair and build your muscles and the fat as a source of energy. Vitamin B12 is also essential for the production of red blood cells, which are necessary for delivering oxygen to those muscles. This nutrient also supports healthy neurological function, which is needed for muscle control.


Vitamin B9 (also known as folic acid) is an essential B vitamin (B9) that plays an important role in DNA and RNA synthesis, production of red blood cells, cardiovascular health, mood, mental functioning and maintenance of the nervous system. Adequate levels of folic acid help to maintain low levels of homocysteine, which in turn supports nerve cells in the brain that produce dopamine. It is found that as exercise intensity increases, consuming more folic acid can contribute to lower homocysteine plasma levels.


Vitamin B3 is involved in numerous reactions inside of cells that convert nutrients into cellular energy. Vitamin B3's primary cognitive action is as a cerebral vasodilator, which means it increases blood circulation to the brain. By delivering more oxygen, glucose and other nutrients to the brain, Vitamin B3 can result in higher levels of alertness and greater concentration and mental stamina. Applying niacin pre-workout can cause the blood vessels to dilate, which could in turn support greater muscle pumps.


Nutritional Information

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